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September 18, 2019 2:20 pm by Elise Martin |

Norm Brodsky from Inc. magazine

Norm Brodsky | Real Talk GCCA

Our CEO & Founder Daren Martin, Ph.D. talks to Norm Brodsky about his book Street Smarts: An All-Purpose Tool Kit for Entrepreneurs among other great company culture ideas. Tune in!

More about our guest:

Two of Inc. magazine’s hugely popular columnists show how small-business people can deal with all kinds of tricky situations. People starting out in business tend to seek step-by-step formulas or specific rules, but in reality, there are no magic bullets. Rather, says veteran entrepreneur Norm Brodsky, there’s a mentality that helps street-smart people solve problems and pursue opportunities as they arise. He calls it “the knack,” and it has made all the difference to the eight successful start-ups of his career. Brodsky explores this mind-set every month in Inc. magazine, in the hugely popular column he co-writes with journalist and author Bo Burlingham (best known for his acclaimed book Small Giants).

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